Experts in "Beer, Banter,
& Bloody Good Times!" 🍺
The Flying Wombat is currently a team of two Aussies who love to drink and brew beer. They make videos to educate people about beer, brewing, and tasting. They create content in the form of recipes, blogs, and sometimes interviews.
Originally the business was social media only, but after gaining 1000 subscribers the pair wanted to have a website to host their ever growing content library in written form, offer tools such as calculators, sell merch, and provide a platform to write blog posts. With this they also wanted asmall update on branding.
The website was built in Webflow and the store is managed by Square.
Mykelti and Odin, the duo of brewers, are fun-loving, boisterous, and friendly - both with infectious laughs. I decided this should heavily influence the website's updated branding. I opted for bouncy interaction animations, bold, vibrant colours and fonts, and an animated version of the logo where the wombat has a cheeky little wink.
Calculators help people getting started with brewing and any additional offering to people can assist SEO immensly. However, not everyone finds maths fun. To liven up the page I added related lottie animations next to each calculator to help signify what they do and add some fun the the page.
Finally, Mykelit wanted the ability to sell merchanise on the website. The supplier he uses integrates automatically with Square so I recommended a free version of their online store to keep setup costs minimal and be up and running as soon as he needed.